About Us

BfitBhappy is a boutique one-woman owned athleisure brand, founded in Dubai, UAE. The collections of yoga wear, gym wear and loungewear are inspired by the colors and lights of the unique city of Dubai with beautiful and feminin minimalism. We have decided to produce all our products ethically and responsibly, making use of carefully-selected fabrics to create beautiful pieces for yoga or other types of movement, without compromising performance.

The woman behind the BfitBhappy Sports Wear brand is founder, owner and creative director Anna Palmer. She is a skilled personal trainer, Nutrition advisor and creative designer and Anna’s eye for fashion, love for healthy life and passion for the environment has created an international activewear brand.

Anna launched BfitBhappy from her home in Dubai, UAE where she lives with her husband and two little kids. Having fallen in love with sports and dancing, Anna had a dream to combine her fashion design skills with this passion. Leaving her job and taking the unbeaten track as a young entrepreneur, Anna set out to begin forming the dream of what would become BfitBhappy Sports Wear.

BfitBhappy creates active wear styles you can be proud to wear, not only because it looks great and feels amazing, but because it is responsibly manufactured with love to the people who made it too.

To create the best yoga and athleisure wear we select only super soft fabrics and include sustainable materials.